Methylisothiazolinone is a preservative that is a known allergen and skin sensitizer, It can cause severe, painful rashes, as well as lung toxicity– our formulas use safe, higher quality alternatives.
SLS & SLES are plant-based surfactants, which means they create foam which helps things to lather up. We don't use them because they are a known skin irritant and possible carcinogen.
Formaldehyde helps prevent microbes from growing in water-based products and is used as a preservative. It is a known carcinogen, as well as an eye, skin, and respiratory irritant.
Talc is a mineral substance linked to irritation, cancer and organ system toxicity. Talc exposure, especially via personal care products, can also lead to a diseased respiratory tract as characterized by laboured breathing and coughing.
Triclosan is an antibacterial agent that has been linked to concerns such as endocrine disruption, bioaccumulation, and the emergence of bacteria resistant to antibacterial products. It is also toxic to aquatic ecosystems.
EDTA is a preservative that can cause irritation. It can also cause some ingredients to be more absorbed by skin– we don't want significant absorption: our formulas are created to be appropriate strengths for kids' skin.
Phthalates are a group of chemicals used to make plastics more flexible and harder to break. Phthalates are linked to endocrine disruption, developmental and reproductive toxicity, and cancer and have been banned from cosmetic products in the EU.
TEA is used as fragrance, pH adjuster and emulsifying agent. It has been linked to being an eye and skin irritant. We use safer alternatives.
Propylene glycol is a synthetic additive that belongs to the same chemical group as alcohol. It can cause irritation, so we've elected not to use it on kids delicate skin.
Mineral oil and petroleum jelly are both by-products of petroleum refinement and both are considered petrochemicals. It can be pore-clogging and may exacerbate acne-prone conditions.
Sulfates are typically used as foaming and cleansing agents: some sodium sulfates are known allergens, as well as skin, scalp, and eye irritants. We don't use these types and opt for better alternatives.
Silicones tend to be “filler” and don’t contribute much to product efficacy. Further, for acne-prone people, silicones can act as a ‘barrier’ and trap oil, dirt, and dead skin cells, making acne worse. They are also bio accumulative: once they’re rinsed down the drain, they contribute to the build-up of pollution in oceans and waterways and may not break down for hundreds of years.
Our products are not tested on animals and are cruelty-free.
Parabens are a preservative used to prevent bacteria that is potentially hormone-impacting for humans. So we cut it.
Polybutene is used as a binder and may be a skin irritant for products used around the eyes, on the skin, or aerosolized. We've said 'no' to using it on skin that's growing up.